THE ZENITH & PREMIUM SULTAN STORY
"From the fertile soils of Indonesia — a cigarette worthy of the world."
Zenith and Premium Sultan was born from the belief that Indonesian kretek can compete on the global stage. By combining traditional blending expertise, internationally standard packaging, and a deep understanding of the export market, Both stands as a symbol that Indonesia can exceed the world’s expectations.
Research & Development
The blend formula is made using select premium cloves from Maluku and Central Java.
Grand Launch
Zenith Blue and Zenith Red have been officially launched, in compliance with Middle Eastern packaging regulations.
Global Expansion
Entering the African market with 70% warning labels. The Premium Sultan Series has been launched.
Full Portfolio
7 complete variants — Zenith Series & Premium Sultan Series. Exported to over 20 countries.